Sabine Syfuss-Arnaud published another pencil-related article in the leading French business magazine Challenges. I didn’t know what kind of article this one would become, but it looks great.
The magazine is out now.
I can’t resist writing this: Faber-Castell has a silver pocket pencil from 1890. A photo of that pocket pencil would have fitted so well with this article.
Recently, I had the pleasure of talking to Sabine Syfuss-Arnaud, a journalist from the leading French business magazine Challenges. She was writing an article about Faber-Castell and its new CEO Daniel Rogger.
We talked about his plans for China and the factories in Germany, Brazil and China. You might have guessed that I had to mention Staedtler in that conversation (of course) before we talked about what makes the best pencils and other topics.
Her article is out now (Challenges N°545 – 7 Décembre 2017).