Recently, I had the pleasure of talking to Sabine Syfuss-Arnaud, a journalist from the leading French business magazine Challenges. She was writing an article about Faber-Castell and its new CEO Daniel Rogger.
We talked about his plans for China and the factories in Germany, Brazil and China. You might have guessed that I had to mention Staedtler in that conversation (of course) before we talked about what makes the best pencils and other topics.
Her article is out now (Challenges N°545 – 7 Décembre 2017).